El Mercado started with 4 people “doing it all”, 6 tables, 10 cheeses and cold-cuts, a coffee machine and lot’s of ideas, dreams and hopes. As a concept, El Mercado means  “Market” in Spanish and it refers to a place to find a variety of the fresher and finest foods, usually seasonal, at a reasonable prices. It is also where you can find one of the most authentic glimpses of life in any given city or town! Locals buy their groceries and restaurant owners stock up on fresh ingredients. This market is the place where you taste the food you will buy to get home, have a meal that contains fresh products or just enjoy a drink with longtime friends or newly met neighbors. Soon, more tables were added, more rooms were opened, more ideas enabled El Mercado to expand. The shop has grown, the product range extended, a bigger kitchen appeared, a production center, a bakery and pastry lab and El Mercado Phai Singto as it is today was launched. After 9 years El Mercado represents 4 restaurants, 4 groceries, a B2B business and an e-commerce platform.